Strategies
A structured path for building and scaling your design system, from early alignment through to adoption and growth.
Getting started
Lay the groundwork — align your team, establish governance, and set up the foundations.
01
Getting alignment
Create shared belief and direction for your design system
What you'll cover
02
System setup
Put structures in place that keep your design system running smoothly
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Build
Define the tokens, components, and patterns that form the core of your system.
03
Establishing foundations
Establish tokens, naming, accessibility, and testing practices for your design system
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04
Creating patterns
Turn ideas into components, templates, and design solutions for real workflows
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Evolve & grow
Scale your system, drive adoption, and keep it evolving as your organisation grows.
05
Working with AI
Structure your system so AI tools reinforce rather than undermine standards
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06
Scaling up
Broaden the reach of your system without losing control
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07
Improve adoption
Ensure the system is actively used, trusted, and valued over time
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08
Defining content
Make your system clear, consistent, and accessible to everyone
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